online shopping mall in Korea. People recognize WizWid as the most luxurious and trustful online shopping mall by the first mover advantages. This graph represents over 80% of total visit is direct visit. It presents many customers believe WizWid’s brand image under first mover advantage recognition.
3. WizWid and Online shopping
In so far, the background information on which WizWid was cre
I. About eBay
1. Brief history of eBay
- The world biggest online auction company with 20 M users in more than 150 countries.
- .com company continuously going into the black since 1996
- The most popular online shopping website with the longest time of users’ stay
eBay Inc. (eBay) is one of the successful online business corporations. The very beginning of eBay goes up to 1995. Pier
shopping on the internet more than male consumers and respectively 20’s have the highest rate per sender on the internet shopping industry. WizWid gathered information through their findings and started targeting female customers in their twenties as their main target.
1. Employed professionals, having purchasing power with certain preferences
2. Male and Female consumers in their 20’s and
The main subject (2)
- d&shop analysis
- d&shop distribution information system
- d&shop 5C
- d&shop SWOT analysis
- d&shop competitor analysis
3. Conclusion
- Market trends and prospect of d&shop
- Future of d&shop
Company selected reason
Daum Communication is a comprehensive online shopping mall operated by the following 'D & SHOP' customer satisfaction for th
online shoppers could purchase more rationally.
Amazon usually gets customers’ information by web cookies, which gathers the information of internet users. By utilizing web cookies, the company can have records of what the individual customer is interested in and the shopping patterns of the unsuspecting web-surfing customer of Amazon.com. On the basis of this information, Amazon can support p
shops, fitness centers and fashion shops because T.A.C provides total appearance solution at once.”
2) Positioning by benefit
- Convenience: T.A.C provides total solution for your image. You don’t need lots of time for manage your appearance. If you visit our shop; you will be a dandy guy.
- Customization: provide customized solution for each customer
- Effectiveness: “You can chang
2. TotalChainManagement : TCM means a system which enable to manage information lively through making shops and factories connected by online system.
UNIQLO’s designing and planning process is being done at Japan, and manufacturing the products in China. At this point, inventories and sold clothing at China are real-time reported to Japan. This system minimizes the waste of cost placing an or
risk refers to the individual’s subjective belief about potentially negative consequences from his/her decision.
4 risks are most relevant for internet shoppers:
Financial
Product performance
Psychological
Time
What is online shopping?
Precentage of total retail sales is increasing
0.8% 3.6%
Growth of 350% in 9 years
Why buying online?
More freedom & control
How about medium-sized department?
LESS
Financial support
Technical support
↓
Immature
slowly developing
However
AK mall is ?!!!
Online version of AK plaza
Goal
to raise awareness to improve the business or product sales
Target
online shopping mania, especially the female customers in their 20s and 30s.
What is Power Blog?
Continuously post useful
Online shopping
delivers the convenient for customers
increases many customers and expand the market share
package uniformity strategy
promotional discounting strategy
The Efficient Consumer Response (ECR)
Social media, such as Facebook, Twitter, and YouTube
3. Promotion with K-Pop superstars
Younger generation who have interests in Korea and its culture.
Superstars